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Overview

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On x FKA Twigs

Agency:
M+C Saatchi Berlin



Role:
Concept
Art Direction
Packaging Design

For the On x FKA Twigs FW26 Training Collection, the campaign theme UNWIND - The Art of Relaxation explores relaxation as an active practice: a way to restore the body and mind, fuel creativity, and prepare for what comes next. The PR concept translates this idea into a sensory offline unboxing ritual, combining a plantable seed-paper card with a curated incense experience from Ryoko Berlin. The digital camera invites recipients to experience the moment through a slower, more intentional lens. Together, these elements are designed to encourage disconnection, presence, and creative renewal.

2026

On x FKA Twigs

Agency:
M+C Saatchi Berlin

Role:
Concept
Art Direction
Packaging Design

2026

TSA: in transmission is a series of experimental live performances by TSA MUSIC, the Georgian music platform and community. Rooted in collaboration, experimentation, movement and resistance, the series began in Berlin, at Silent Green Kulturquartier, inviting audiences to explore the evolving landscape of the Georgian sound across genres and generations. Born from a need to reclaim creative freedom the series explores music as both cultural expression and resistance.